Monday, August 6, 2012
4085. MisDo Lion
Mister Donuts is an American chain that is very popular in Japan. It appears that Mister Donuts chain wasn’t so popular in America, rival chain Dunkin’ Donuts has more success in America. Ironically, it’s the other way around in Japan. Dunkin’ Donuts failed in Japan because Japanese people found their donuts too sweet but Mister Donuts being less sweet and more simpler, appeal to Japanese more. Mister Donuts in Japan is owned by a Japanese company so the menu is tailored to Japanese taste. They even sell Chinese food in their Japanese stores. One of their best-selling donuts in Japan are the simple Old Fashioned donuts. There are a few varieties of this one like the Honey Old Fashioned Donut. So, to celebrate Mister Donuts’s forty years in Japan last January 27, 2010, they’re giving away “Lucky Cards” to customers who spend ¥600 or more on Mister Donuts. These are scratch cards. When you scratch them, it tells how many “points” you won (either 3, 5, 40 or 150 points. The points can be collected and redeemed for prizes such as this exclusive Mister Donut's 40th Anniversary Toys.
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